Ranchi: Deputy commissioner Saurabh Kumar Bhuvania on Thursday launched the 60-day Tobacco-Free Youth Campaign 4.0 under the National Tobacco Control Programme (NTCP), setting a target of making 600 schools and 45 villages in the district tobacco-free. He also flagged off two awareness vehicles from the collectorate premises to spread the anti-tobacco message across the district.He also administered an anti-tobacco pledge to officials and employees and urged collective efforts to curb tobacco use. “A tobacco-free society can only be achieved with the participation of all sections of society,” he said.Earlier in the day, while chairing a meeting of the district tobacco control coordination committee, he directed officials to ensure effective implementation of the campaign, asking departments to conduct awareness drives in schools and colleges, intensify enforcement and use social media to reach young people.Stressing the campaign theme, he said, “Tobacco ka zehar jal, jangal, jeevan par kahar” (Tobacco’s poison wreaks havoc on water, forests and life), highlighting the health and environmental impact of tobacco consumption.
